It is indispensable for businesses to keep themselves regularly engaged with their audience via the wide sphere of social media network thus making them more visible. Here are some time saving and effective hacks to help businesses dominate the world wide web.
More than 3.7 billion people in the world use internet and approximately 2.8 billion of them are active social media users. And as more than one-third of the world’s population uses social media, businesses are increasingly turning to new technologies to make themselves visible and market more effectively.
Here are some digital hacks that may prove to be useful for business owners, helping them market more efficiently and utilise latest business technologies along with saving time.
Posting on various social media platforms at the right time with ideally 2-3 posts per day is essential to get noticed and thus attract more follows. But with busy schedules it is often not easy to be able to take out time to post twice or thrice a day. However, by scheduling social media posts for a week ahead of time, you can minimise interruptions to your workflow on a daily basis. Tools like Hootsuite, Buffer, CoTweet, LaterBro and more help programme social media posts in advance across multiple platforms for the entire week in as little as 10-20 minutes.
If you don’t have people around to give you advice, then there’s Facebook with its thousands of networking and support groups for business owners and entrepreneurs across multiple niches. Most of the groups have thousands of members, who may have come across the exact problems in the past that you are facing right now, and thus you can find appropriate advice. What’s more is that apart from business advice, these platforms may also sometimes prove to be a useful source of information on new products or even for feedbacks.
Analyse social media behaviour
Social networking services like Twitter and Instagram provide a platform to not only post but also monitor engagements, top mentions and your biggest followers using ‘Analytics’. This provides a monthly statistical report of your profiles, which helps gain better insights into the behaviour of your followers. Apart from the inbuilt services, many top Customer Relationship Management (CRM) software and applications also provide features that let you track your audience’s activities.
Share appointment calendars
To schedule meetings effectively without spending too much time, you can sign up for ‘Calendly’ and sync it with Google or Outlook Calendar, so that when someone wants to book an appointment with you, send them the link to your personalised Calendly site. They will gain access to when you are free and book an open slot that suits them. The application will send you an email informing about the appointment and will also remind you about it on that day.
For social networking strategy solutions, contact Asiacom.