Snapdeal to deliver cash under Cash@Home service

Turning adversity into opportunity

Freestyle

December 22, 2016

/ By / Kolkata



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Snapdeal is an B2C marketplace, based in New Delhi

Snapdeal is an B2C marketplace, based in New Delhi


Indian e-commerce company Snapdeal announced the launch of ‘Cash@Home’ service, which allows users to order INR 2,000 cash and get it delivered at their doorstep.

To allow users to easily access cash, Snapdeal has come up with this goodwill gesture and the service is already live in Gurgaon and Bangalore. Snapdeal will be using the cash that it receives through Cash on Delivery (CoD) to operate this facility. Under the service, a user can request INR 2,000 per booking, and any bank’s ATM card can be used to pay for the cash. The customers are not obligated to order anything else from Snapdeal to access the ‘Cash@Home’ facility.

Snapdeal co-founder, Rohit Bansal stated, “At Snapdeal, we aim to be the marketplace that seamlessly services every customer need. As the country transitions to a more digitally-enabled economy, we’ve launched a series of timely initiatives from wallet and card on delivery, to extending FreeCharge partnerships to smoothen this transition. The launch of the cash on demand service is intended to further help our consumers tide over any cash crunch that they might face in addressing their daily needs.”

A convenience fee of INR 1 will be charged by Snapdeal, which has to be paid through FreeCharge or through a debit card at the time of booking the order.

At the time of cash delivery, the consumers will need to swipe their ATM cards on the PoS machines, which Snapdeal’s courier partners will carry for all such deliveries. Once the transaction is successful, the courier person will hand over INR 2,000 in cash.

The service will be extended to other major cities in the coming days, with the operative details to be updated as per user feedback and availability of currency notes.

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