Tourism Authority of Thailand (TAT) recently organised its annual exclusive ‘Amazing Thailand Luxury Roadshow 2016’. This is the 4th year in succession that such a show has been organised to promote luxury products and services in Thailand. The event was held at The Imperial Hotel, New Delhi on November 18 and in Kolkata at ITC Sonar on November 21.
Around 10 luxurious service providers and representatives from the very best boutique and luxury hotels, resorts and airlines and premium travel agents from Thailand were present to showcase and promote their products in India. Besides these service providers from Thailand, there were representatives from TAT Krabi and Chiang Mai to introduce new products and services in their respected areas.
The delegation from Thailand was led by Srisuda Wannapinyosak, Deputy Governor for International Marketing (Asia and South Pacific), Tourism Authority of Thailand.
To showcase Thai culture to the travel trade and media, TAT had flown in experts to demonstrate making of Thai desserts and Krathongs.
B2B sessions were held in each city, where the Indian travel trade got an opportunity to meet and interact with the representatives of the participating sellers from Thailand. This was followed by a presentation of Isra Stapansaseth, Director, TAT New Delhi. The presentation focused on luxury experiences and new luxurious products/activities available in Thailand. He also mentioned that Thailand has been accredited as one of the world’s most luxurious destinations as it has an abundance of luxurious offerings and experiences.
“This year, for the fourth edition of the roadshows in India, we have strived to make it even more successful by bringing the delegation of hotels, DMCs, airlines and tourist attractions related to luxury tourism in Thailand to meet the high profile travel agents in India and to explore market possibilities of high-spending Indian travellers,” he stated.
Pinki Arora, Marketing Representative, TAT New Delhi, said, “Thailand has plenty to offer to the high-end travellers. We have a range of five-star and four-star hotels and resorts around Thailand. At present, high-end travellers constitute 15-20 pc of the total number of Indian travellers.”
Thailand welcomed 1.06 million Indian travellers in 2015. For 2016, the target is 1.1 million – a figure that the destination looks like it is on track to achieve having hit over 700,000 Indian arrivals by August.
From the renowned hotel brands to world-class spa resorts, from high-end shopping to luxury cruises, Thailand has a lot to offer for the discerning travellers looking to pamper themselves with only the best and most exclusive holiday experiences.