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Binge watching on rise in India: DAN report
September 20, 2020
India’s on demand digital streaming industry surpassed the national film industry in terms of both viewership and growth. With entertainment gone online coupled with a surge in online gamers, the pandemic has proven to be a fillip to the sector with consumers confined to their ...
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Regional language content rules Indian OTT platforms
December 4, 2019
In accordance to a report by RedSeer, a leading Indian media market research group, the Indian OTT (over the top) market is projected to grow 80 pc from 170 million in 2019 to 300 million by 2022. With increasing Internet penetration, the demand for online regional content has gr...
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