asiacom digital articles
Does your website offer a user-friendly experience?
August 4, 2018
An ideal user experience encompasses interconnected functionality, navigation and design. Here are some basic website features to increase customer engagement and decrease bounce rates.
Read MoreCustomise your Instagram stories with these apps
June 11, 2018
As businesses increasingly narrate professional stories via visual mediums, the Instagram story format is gaining momentum. Here are some useful apps to edit your stories better, make them fun, and thus increase engagement.
Read MoreLesser known Gmail know-how and shortcuts
May 24, 2018
One of the most widely used e-mail platforms, Gmail is regularly updated by Google with new features to make the service more effective and time saving. Here are some of the lesser known tricks and shortcuts.
Read MoreBrands enter kids’ ‘cartoon’ spaces to market
May 19, 2018
The amount of time young children spend in front of screens might raise some eyebrows, but for marketers, it is an opportunity. As brands switch their marketing target to ‘kids and teens’, parents raise questions on how these are affecting the minds of their kids.
Read MoreAdvertising trends that will take over in 2018
May 11, 2018
With the ever-evolving technologies that are influencing consumer behaviour, there are new methods and mediums to experiment. Here are some emerging advertising trends, which will make it easier and interesting to reach your target audience.
Read MoreEssentials to combating cyber threats
April 26, 2018
With increasing cyber security breaches, technology is both convenient and critical for businesses as well as for individuals. However, there is plenty that can be done to create a secure data environment.
Read MoreEnhancing music experience on social media
March 15, 2018
Social media has completely changed the way people interact with each other. And, with music becoming an important part of conversations on these platforms, networking sites are tying up with bands and musicians to enhance music experience on social media.
Read MoreDigital marketing trends in 2018
February 23, 2018
Today, when social media marketing and promotions are in full swing, emerging trends like videos and Internet bots are progressively taking over other traditional ways of marketing.
Read MoreThe rise of storytelling on social media
February 9, 2018
Adaptation of real-time stories feature by social networking platforms has changed the way in which people share on the internet. With the 24-hour format, posts have become more narrative and relatable, helping businesses to grab a big piece of the pie.
Read MoreThe art of addressing consumer criticism on social media
February 5, 2018
Immediate backpedalling on an online criticism is the first obvious reflex. However, it is best to hold back and try these alternatives to handle social media criticisms.
Read MoreIntegrating artificial intelligence into businesses
January 21, 2018
With endless possibilities, corporations across the globe are progressively switching to employ artificial intelligence (AI). As the machine learning facility succours businesses with a competitive advantage, here is a brief guide on how to integrate it, despite challenges.
Read MoreThe importance of organic followers
January 5, 2018
While having thousands of likes and comments may make a profile or business seem popular, it might have a large number of generic and distant followers or even social media bots!
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