asiacom digital
Optimising websites to increase conversion rates
January 29, 2018
Visitor conversion is undoubtedly a significant factor for the success of any business with a website. While Search Engine Optimisation (SEO) and content form a major part of it, there are other elements, which need attention.
Read MoreIntegrating artificial intelligence into businesses
January 21, 2018
With endless possibilities, corporations across the globe are progressively switching to employ artificial intelligence (AI). As the machine learning facility succours businesses with a competitive advantage, here is a brief guide on how to integrate it, despite challenges.
Read MoreThe importance of organic followers
January 5, 2018
While having thousands of likes and comments may make a profile or business seem popular, it might have a large number of generic and distant followers or even social media bots!
Read MoreHoliday campaigns to watch out for
December 29, 2017
With the Christmas and New Year cheer around the world, brands come up with innovative engagements every year to express their key business values and to increase sales.
Read MoreHow social media bots are influencing our everyday life
December 22, 2017
Social media bots on the World Wide Web have emerged as major influencers in shaping public opinion by acting as incessant forces. However, not only social networking but these have also entered shopping sites and online booking platforms.
Read MoreBlog design trends 2017
September 11, 2017
Besides a good narrative, bloggers are now bringing appropriate designs into focus to visually attract traffic to their platform. Playing with the right design and hues can make a website look appealing and is important to the success of website homepages.
Read MoreWhy businesses are switching to Instagram marketing
September 5, 2017
As the trend to narrate professional stories via visual mediums is increasing, more than five billion businesses worldwide are promoting their brands on Instagram.
Read MoreMobile video editing platforms for marketers
August 23, 2017
With ever-changing preferences of audiences on social platforms, social media marketing and promotions via videos and GIFs are in full swing, progressively taking over pictures and written content.
Read MoreFive easy ways to keep social media accounts secure
July 20, 2017
As social media profiles are increasingly becoming a major part for businesses for promotions, advertisements and engaging customers as well as clients, it is essential for companies and individuals to prepare for the rising security hazards across various social media platforms....
Read MoreGrowing population of Internet users in India
June 15, 2017
According to a recent report released by the American multinational Cisco Systems, Internet users in India are expected to grow two fold by 2021 - from 373 million users in 2016 to 829 million, which forms approximately 59 pc of the Indian population.
Read MoreFree tools to track and improve SEO performance
June 11, 2017
Improving SEO is pre-eminent to pull traffic to your website, which can turn into potential leads and customers. Here is a collection of free online tools, which make use of marketing analytics to enhance SEO levels.
Read MoreColour dispositions for brands
May 31, 2017
Colour psychology has gradually grown to be a critical part of branding, marketing and logo designing. Colours characterise around 80 pc of visual information out of logos, and thus brands are now paying careful attention to the message that each choice is likely to convey to the...
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