videos
Digital ad spendings in India grows exponentially
March 16, 2017
While digital advertising is witnessing a global explosion, Google, along with Facebook, is predicted to take their duopoly over digital ad revenue in 2017 to an incredible 15.9 pc rise from the last year figures. India is television friendly, but mobile ads are gaining prominenc...
Read MorePower of videos and GIFs on social media
March 10, 2017
At a time when social media marketing and promotions are on a full swing, videos and GIFs are increasingly taking over mere pictures and written content thus catering to the ever-changing social media preferences of the diverse audiences.
Read MoreSocial media marketing essentials for a startup
February 20, 2017
Among many hundreds of startups in the world, it is necessary to make sure that one isn’t lost in the crowd. And, as social media allows easy entry and minimal cost of operations, what better than using plenty of social media platforms to create and share content or to particip...
Read MoreThe power of images, videos and illustrations
January 16, 2017
With the increase in various platforms that focus on the significance of visual content, played up by the changes that occurred across social media including Facebook, Snapchat, Instagram and Twitter, pictures and videos have emerged as powerful tools for corporates looking at co...
Read MoreDifferently-abled employees in India
October 15, 2016
Though many organisations in India are ignorant about the inclusion and rehabilitation of disable persons, various others are recognising the need to tap the differently-abled population; despite the challenges.
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