As tourism officials in Qatar are working to diversify urban and family entertainment options in the next five years, the country is now home to the world’s first Angry Birds entertainment park. This new addition is a part of the many entertainment parks that are set to unroll at the Doha Festival City mall.
The world’s first Angry Birds World entertainment park opened its doors in Qatar, Middle East, this month, transforming the bird-shooting video game series into a cluster of attractions designed to entertain every member of the family. Located in Qatar’s Doha Festival City mall, the 17,000 square metre park comprises of an indoor space of 6,500 square metre.
The theme park marks a key addition to Qatar’s growing urban and family entertainment offerings. Inspired by the popular digital game, the park offers its visitors a heart-pounding experience with many attractions such as the Blast Bomb – a drop and twist tower that features free-fall motion from a height of 11 metres, or Red Alert where visitors are hurled into a 360-degree spin.
One of the park’s impressive attractions is the Big Tree, which offers both children and adults a fun ‘edutainment’ experience encompassing science, music and art.
For adventure junkies, the tree also houses ‘Own the Sky’, a 106-metre zip line that allows participants to cut through the air at rip-roaring speeds. Visitors can also test their physical strength with ‘Fierce Flight’ – a rope course challenge.
Expanding urban and family entertainment offerings has been marked as a priority by tourism officials in Qatar in a five-year strategy designed to diversify visitor source markets in the country.
“Our new world-class attraction based in Qatar is a clear demonstration of the global appeal of the Angry Birds brand. Rovio’s (video game developing company that came up with Angry Birds) current licensing roadmap is strongest to date, bringing great new ways for our fans to enjoy Angry Birds. The brand’s future looks bright and is being spearheaded with the theatrical release of The Angry Birds Movie 2 in September 2019,” says Simo Hämäläinen, senior vice president, Brand Licensing at Rovio Entertainment.
The Angry Birds World is a part of the four major entertainment parks that are introduced by Trimoo (location-based entertainment company, operating in Qatar and Netherlands) and set to open at Doha Festival City, located along Al Shamal Road. Upon completion, the unique entertainment destination will be home to Snow Dunes – the country’s first indoor snow park set in an ancient Arabian village; virtuocity – region’s first digital gaming and entertainment hub; and Juniverse –world’s first city in space to inspire and entertain children.