The Indian market has reached a new record as 1,17 million tourists visited USA last year, according to Brand USA, the nation’s first public-private partnership to promote the United States as a travel destination.
“Brand USA has reached the million visitor mark now from India, we expect much more growth. This year has seen our largest delegation of our Brand USA India mission with nearly 40 organisations, we actually had a waiting list of people wanting to tap the indian market ! And that really shows the importance that India has”, said Suzana Shepard, Manager Global Trade Development Brand USA during a branding event organized by Brand USA representative Sartha Global Marketing in Delhi on September, 15th.
Earlier this year, in February, Brand USA inaugurated the US-India travel and tourism partnership year in Delhi, led by the US Department of Commerce’s National Travel and Tourism Office (NTTO). The NTTO had forecast a 72% increase in arrivals from 2015 through 2021.
While business travelers and family visits have been the norm so far, more Indians travel to less visited states and try new activities involving adventure and thrills. “Indians are big consumers of adventure activities and this is exactly what we got in Nevada for them. USA is very much a road trip destination and there is so much to see, different landscapes, just like in India I guess but with a different decor, different people and a great melting pot of cultures”, said Claudia Vecchio, Director of the Department of Tourism & Cultural Affairs in Nevada.
According to Brand USA, India ranks 11th in international visitors and also represents the 6th biggest spender with USD 13,6 billion registered last year. “There is really a great opportunity, only 1% of the population here have a passport and there is a growing middle class. It leaves room for a lot development”, said Shepard.
The increasing number of direct flights from India with the national carrier Air India has also helped in catering to the tourists demand, the latest being Delhi-Washington DC. A couple of years ago, Air India also added San Francisco to its other non stop flights to New York, Chicago and Newark. The carrier is said to be evaluating a direct flight to Los Angeles as well.
“With the non stop service from India, San Francisco Airport has seen the traffic back and forth from San Francisco to India grow by 10%”, said Melissa Andretta, Director of International Marketing at San Francisco International Airport.
United States has always been a prime destination for Indian tourists, the country being home to an important Indian diaspora. “We are seeing a lot of FITs coming, a lot of Indian weddings celebrated in Washington DC where an important Indian origin population lives. You can even celebrate Indian festivals like Diwali just like you would do in India as the city organises special decorations and festivities”, said Yi (Louis) Lu, International Sales Manager at Destination DC.
On the question of the recent visa restrictions on Indian travellers to the USA, Shepard said that they had no impact on the tourism to India and that Indians are warmly welcomed by many Americans.
According to Brand USA, India ranks 11th in international visitors and also represents the 6th biggest spender with USD 13,6 billion registered last year.
MIG TV presents an exclusive show wrap-up of ITE HCMC 2017 from Vietnam. The 13th edition of the International Travel Expo, Ho Chi Minh City (ITE HCMC) was held from September 7-9 at the Saigon Exhibition & Convention Centre (SECC).
While in Sri Lanka, we make our way by road from Colombo to Kandy. A picturesque route surrounded by mountains leads us to the Temple of the Tooth Relic, which is a sacred place of worship and a UNESCO world heritage site since 1988. In the outskirts of Kandy we also visit a spice garden and a tea plantation making for a varied journey. We return to the city and are enthralled by the power-packed traditional fire dance of Kandy known as Gini Sisila.
Hluhluwe Reserve is situated in the province of KwaZulu-Natal. With rolling green hills and open savannah, the reserve is incredibly scenic and rich in its animal collection as over 1,500 white rhinos and 360 black rhinos, besides countless buffaloes, elephants, lions, leopards, blue wildebeest, zebras, giraffes, water-bucks, nyalas, kudus, bushbucks, warthogs, cheetahs, hyenas, impalas and 300 species of birds have been recorded in Hluhluwe.The area is particularly known for the conservation of black and white rhinos.
In the busiest marketplace of Kathmandu, Thamel, it is surprising to find a quiet and peaceful building like this, which resembles more with a Nepali royal palace than with a modern hotel. Kantipur Temple House, one of Nepal’s finest eco-friendly boutique hotels, stands tall with all its authenticity of Nepali architecture, decor, food and hospitality.
Hermanus is a seaside town situated two hours drive from Cape Town in South Africa. It is popular as a whale watching destination, but also for its adventure activities ,such as quad biking, trekking, sand boarding and white shark cage diving.
SriLankan Airlines, the national flag carrier of SriLanka is trying to redefine the airline services with new routes and aircraft. The Chairman of SriLankan Airlines, Ajith Dias speaks to MIG TV in an exclusive interview on how the airline is maintaining its lead in the Indian sky as well as exploring new markets.
The story of Sigiriya is no less dramatic than Baahubali! Now a UNESCO World Heritage site, it used to be the royal citadel for 20 years in the 5th century AD. Stark and forbidden, Sigiriya is haunted by an epic drama of murder and betrayal attributed to King Kasyapa, who found hiding here after killing his father more comfortable than facing the wrath of the people who loved the old King Dhatusena more.
Hiran Cooray, Chairman of Jetwing, Sri Lanka speaks to MIGTV on how his group has remained committed to uplifting lives, developing communities, and engaging in sustainable practices while continuing its expansion of businesses.
Himalayan Travel Mart, held for the first time in Kathmandu, gave a great push to the tourism industry of Nepal post-earthquake. The much awaited travel event of the country saw participants from all over the world.