Digital News
Google Earth to take students on a virtual voyage
July 4, 2017
Innovative and more interactive, the new Google Earth interface is set to revolutionise education in the world, however, is India ready to take handle the extra baggage of map security?
Read MoreFive Google Chrome extensions for social media mar...
July 1, 2017
No matter if you operate business applications, websites or automation programs, there is no room for those minor glitches while marketing brands and posts, amidst all efforts to create a strong social presence on the web. Here are some extensions on Google Chrome that may prove ...
Read MoreFacebook’s media consumption trends report
June 27, 2017
The new Facebook research report called Shifts for 2020 predicts a future that will drive communication and points out the imperative trend shifts.
Read MoreMust-have apps for travellers
June 23, 2017
In this digitised world, travelling is made easier, more convenient and effective with the help of mobile applications that come free of cost.
Read MoreHow will GST impact the digital marketplace in Ind...
June 15, 2017
India is second biggest online marketplace after China and the new Goods and Services Tax (GST) is assumed to bring positive changes; however, ambiguity still remains.
Read MoreGrowing population of Internet users in India
June 15, 2017
According to a recent report released by the American multinational Cisco Systems, Internet users in India are expected to grow two fold by 2021 - from 373 million users in 2016 to 829 million, which forms approximately 59 pc of the Indian population.
Read MoreFree tools to track and improve SEO performance
June 11, 2017
Improving SEO is pre-eminent to pull traffic to your website, which can turn into potential leads and customers. Here is a collection of free online tools, which make use of marketing analytics to enhance SEO levels.
Read MoreIncreasing Digitisation in India
June 1, 2017
While the Indian government has been taking various steps to make India a digitally driven economy with some evident positive results, is it really ready to handle all existing micro challenges and penetrate digitisation into India’s remotest areas and roots? “I was both ...
Read MoreColour dispositions for brands
May 31, 2017
Colour psychology has gradually grown to be a critical part of branding, marketing and logo designing. Colours characterise around 80 pc of visual information out of logos, and thus brands are now paying careful attention to the message that each choice is likely to convey to the...
Read MoreFacebook and Airtel launch ‘Express Wi-Fi’ in ...
May 10, 2017
After tasting criticism for disregarding the principle of net neutrality by introducing ‘Free Basics’ programme in 2015, Facebook recently came up with 'Express Wi-Fi' services in India, offering Internet facilities through public hotspots in rural areas, which is a follow up...
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