Digital News
How social media bots are influencing our everyday...
December 22, 2017
Social media bots on the World Wide Web have emerged as major influencers in shaping public opinion by acting as incessant forces. However, not only social networking but these have also entered shopping sites and online booking platforms.
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Ways to save your business from cyber criminals
November 30, 2017
As easy as it gets to conduct businesses and related transactions online, the risks are also multiplied with cyber crimes manifesting on an alarming rate.
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Influencer marketing at its best
November 22, 2017
As social media continues to evolve its theories, a growing number of businesses are turning to social networking influencers with dedicated followers, to spark word-of-mouth and for an increased organic reach.
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The average digital Indian
November 14, 2017
As the average global traveller is spending more time with gadgets for travel planning, a survey reveals the increased digital penetration among Indian travellers.
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Artificial Intelligence for Digital Marketing
November 6, 2017
Companies now investing in artificial intelligence to serve their customers efficiently
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The SEO mania
October 31, 2017
Search Engine Optimisation (SEO) is significant yet complex, with the constantly shifting algorithms and updates. Here are some of the latest SEO trends to maximise rankings and opportunities.
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WTM London adopts the digital route
October 27, 2017
With social media and artificial intelligence gaining credential access across multiple platforms ranging from daily life to marketing, one of the leading global travel events decided to go the digital way.
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5 futuristic social media marketing tricks
October 16, 2017
As smartphones and the increasing internet proliferation in India have already been a transforming metrics in the consumer-advertiser relationship, here are some of the new trends that have emerged in the social media marketing space.
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Digital promotions boost FIFA U17 World Cup in Ind...
October 11, 2017
Digital promotion of FIFA Under 17 World Cup, 2017, can help India to reach a lager audience.
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New Google News model empowers new media
October 4, 2017
Google News has rolled out its new policy that replaces the old 'first click free' to 'flexible sampling' - a move to drive the future of digital subscriptions.
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