Digital content
Industries that pipped the pandemic
September 20, 2020
“I stopped taking food from local tiffin service since April. I switched to ordering from Swiggy regularly as it assured me of following all possible safety and hygiene measures including the body temperature of the delivery person and cleanliness rating of the restaurant I ord...
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Binge watching on rise in India: DAN report
September 20, 2020
India’s on demand digital streaming industry surpassed the national film industry in terms of both viewership and growth. With entertainment gone online coupled with a surge in online gamers, the pandemic has proven to be a fillip to the sector with consumers confined to their ...
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Slam poetry culture in India
August 11, 2020
Slam poetry culture has become popular over the last few years. Performer-audience interactions, lack of age restrictions and creative liberty it provides, makes slam poetry a hit among new generation artistes. “Slam poetry provides the kind of freedom of expression that writte...
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Warming up to vertical video format
March 23, 2018
Popular mobile apps are changing the way certain content is being produced online, progressing the way people create and consume content.
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