Interview with Arvind Singh, Tourism Secretary, India

After 18 months of closure, India reopened its doors to foreign tourists about two months ago. And now Incredible India is ready with an aggressive social media promotional campaign to reach out to tourists and tourism trade alike. However, India will face several challenges in the months ahead to be able to compete with other destinations that are also eagerly scouting for tourists. In an interview with Media India Group, Tourism Secretary of India, Arvind Singh outlines the steps taken by his ministry to revive inbound tourism.