India & You Oct-Dec 2025

Revival, Restoration, Rejuvenation of Incredible Ind!a

The biggest takeaway of the year 2025 for the Indian tourism industry is the rising number of calls, by all kinds of stakeholders for an urgent revival of the Incredible India brand in order to boost inbound tourism into India. India’s prolonged absence as a brand has raised eyebrows all over and it is time that the Indian government work up from its slumber and got its act together. In the October-December issue, India & You brings reports and interviews underlining this need.

Also in this issue, we take an indepth look at the growth of heritage hotels as a high-value niche in the country and what is driving the growth.

Other highlights of this issue

Culture: Mahisbathan: Faces behind masks

Trend: Rise of Perfume Tourism in India

Cuisine: India’s disappearing dishes 

Photofeature: Durga Puja in Delhi

Read the October-December 2025 issue for features on several other destinations across India, reports, experiences and interviews with travel industry leaders.