Great diversity in the experiences and destinations in the US is making it one of the most preferred destinations for the Indian travellers. With around 1.38 million tourists in 2018, especially the honeymooners, India ranks 10 in the number of total visitor arrivals. Brand USA, the destination marketing organisation of the country, says Indian tourists spent nearly 16 billion dollars in the US last year, making them the fifth highest spenders in the country. Brand USA organised a roadshow recently in New Delhi to present new products and innovations from across the vast land to Indian tourism professionals. Amongst the destinations and companies represented from the US were Visit California, Travel Nevada, Destination Niagara USA, Atlanta Convention & Visitors Burea and Santa Monica Travel and Tourism.