Staah partners with Clarks Hotels for technology integration

Kiwi firm signs MoU with New Zealand PM in attendance

Using the opportunity of the ongoing visit of India by Christopher Luxon, Prime Minister of New Zealand, hospitality technology firm Staah, that is based in New Zealand, has announced a strategic partnership with Indian hospitality firm Clarks Hotels & Resorts to enhance technology integration in India's tourism and hospitality sector.

Aiming to advance technology adoption in India’s tourism and hospitality sector, Staah, a hospitality technology firm based in New Zealand, has signed a memorandum of understanding (MoU) with Clarks Hotels & Resorts in New Delhi.

In a press statement, Staah says that the MoU was formalised in Delhi on Wednesday in the presence of Christopher Luxon, Prime Minister of New Zealand, who is currently visiting India.

The statement adds that this collaboration highlights New Zealand’s expertise in technology-driven service industries and its role in supporting large-scale hospitality operations globally.

“While cricket remains a strong cultural connection between India and New Zealand, there are several other areas where both countries can collaborate and build meaningful partnerships. Technology and hospitality are two such sectors with immense potential to drive growth. We look forward to unlocking new possibilities that drive innovation, economic expansion, and shared prosperity for both our countries,” Luxon said on the occasion.

The statement adds that Clarks Hotel & Resorts with its 135 hotels in more than 120 destinations across India and three other countries, will aim to integrate Staah’s advanced distribution technology to enhance its operational efficiency.

“At the Clarks Hotels & Resorts, we are committed to delivering world-class hospitality while preserving India’s rich cultural heritage. Partnering with Staah enables us to integrate cutting-edge technology into our operations, further elevating the luxury hospitality experience for our guests. This collaboration will enhance our operational efficiency and guest engagement, strengthening our position in the industry,” says Aryavir Kumar, Managing Director, Clarks Hotels & Resorts. As per press statement, this collaboration marks a significant milestone in New Zealand-India business relations, reinforcing the importance of technology in driving innovation and excellence within the hospitality sector.

“We are delighted to sign this MoU, which reflects the accelerating digital transformation of India’s tourism and hospitality sectors. This presents new growth opportunities for New Zealand-based companies. India’s hospitality industry is one of the fastest-growing in the world, attracting significant investment in technology to enhance hotel operations and guest experiences. The adoption of cloud-based distribution and revenue management solutions is becoming essential for luxury and heritage properties to remain competitive, and Staah is at the forefront of this evolution,” says Tarun Joukani, Director, Staah.