Digital News

Social media platforms offer gaming over video chats

Social media platforms offer gaming over video cha...

September 16, 2018

Online gaming is increasingly becoming big business, and networking platforms like Facebook, Twitter and Youtube are introducing new ways to appeal to the gaming community. Here is how social media gaming is evolving and what new you can play.

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How to generate business leads for start-ups

How to generate business leads for start-ups

August 18, 2018

For new businesses that are just getting started with a marketing plan, it is essential to first generate leads so as to target the right audience.

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Social media platforms thrive to increase credibility

Social media platforms thrive to increase credibil...

August 10, 2018

In an attempt to increase reliability of information, provide digital literacy and aiming to keep people updated with latest news trends around the world, social networking platforms are coming up with in-app news features and educational programmes.

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Does your website offer a user-friendly experience?

Does your website offer a user-friendly experience...

August 4, 2018

An ideal user experience encompasses interconnected functionality, navigation and design. Here are some basic website features to increase customer engagement and decrease bounce rates.

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In-built analytics & tools in social media apps

In-built analytics & tools in social media ap...

July 26, 2018

There are various tools and mechanisms to evaluate follower behavioural patterns and build successful social media campaigns. However, many networking platforms have integral features to analyse account performance and much more.

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The muddle of data collection, protection and analysing

The muddle of data collection, protection and anal...

July 20, 2018

Undoubtedly, the digital space today is driven by data quality and quantity. With this comes the challenge of protecting it and turning it into facts and insights. Here is how to make it productive and easy to store and secure.

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What is your social media ROI?

What is your social media ROI?

July 13, 2018

Though social media may be the new route for businesses to attract customers, generating desired results on these platforms is not a cakewalk. Since networking sites are filled with numerous ways for visitor conversion, here are some ways to effectively gauge if your strategies a...

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Video streaming platforms for Vloggers

Video streaming platforms for Vloggers

July 6, 2018

If you are into video blogging, not only YouTube but also look beyond to upload your videos. Here are some video-sharing platforms to improve visibility that allow you to broadcast, monetise and analyse video content.

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The rise of AI in Indian healthcare industry

The rise of AI in Indian healthcare industry

June 27, 2018

Artificial intelligence, an "invisible hand" in the healthcare sector in India.

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Google’s free WiFi project caters to 400 train stations in India

Google’s free WiFi project caters to 400 train s...

June 13, 2018

The project covered 100 of the busiest railway stations across India within the first year of its launch, thus enabling 15,000 people to experience the internet for the first time every day. Each station has a capacity of 1GB and the internet connection slows down after 30 minute...

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